Discover Johnson County Attractions | Appalachian Mountains Tennessee

Johnson County Attractions

Nestled in the scenic Appalachian Highlands, Johnson County, Tennessee offers a blend of natural beauty, outdoor adventure, and rich cultural heritage. Visitors can explore the crystal-clear waters of Watauga Lake, hike or ride the trails at Doe Mountain Recreation Area, or take a drive along The Snake, a famed route for motorcyclists. Charming Mountain City boasts unique shops, local dining, and the Musical Heritage Mural Mile, celebrating the area’s deep roots in old-time and bluegrass music. History lovers can visit the Museum of Butler to learn about the “Town That Wouldn’t Drown,” while nearby vineyards, farm markets, and seasonal festivals make Johnson County a year-round destination

Tennessee's Best Kept Secret

Johnson County is home to many types of attractions including historical sites, museums, theater, parks and music. There are also several nature based attractions such as Watauga Lake, Doe Mountain Recreation Area, and the Snake Motorcycle and Sports Car Route.

Continue to scroll down for more videos and links to more to do!

In April of 2023, Governor Bill Lee and the Tennessee Legislative Body designated the iconic rock anthem, Copperhead Road by Steve Earle, as the 12th State song. In honor of this recognition, Johnson County Tourism partnered with The Waterfront Group to create a very unique landmark to capture the musical history and moonshine legends of this area of Tennessee. The landmark is free to visit and we encourage photos! The unveiling of the Copperhead Road Landmark in 2024 also kicked off the Copperhead Road Music Fest held over Memorial Day!

Our Log Cabin Welcome Center warmly welcomes visitors to Johnson County. It is conveniently located on Hwy 421, in the middle of Mountain City, which is our county seat.

Here you will find a small history museum with exhibits that present our history and showcases original artifacts and pictures from the past.

Johnson County Welcome Center

Open Monday-Friday only.
716 S Shady St, Mountain City, TN 37683
(423) 727-5800

Antiquing

In Johnson County, you will find small and large antique shops for those searching for new treasures during their visit here.

Backbone Rock

Our county is home to Backbone Rock which is a natural wonder located in the Cherokee National Forest. It is known as the shortest railroad tunnel in the world. This unique rock formation hovers over Hwy 91 and provides a lasting memory. There is also a picnic area and hiking trails for your enjoyment.

BACKBONE ROCK CAMPGROUND AND PAVILIONS IS CURRENTLY CLOSED DUE TO EFFECTS FROM HELENE.

Eco-Agriculture

The history of Johnson County is rooted in rural American farming, the timber industry and mining industry. The county has transformed into a tourism destination with some eco-agriculture attractions such as Harbin Hills Farm, an organic farming
operation with the Mountain Music Stage venue featuring music performances by some talented local musicians.
Our county is also part of an American Viticulture Area which is a designation for areas that have the right geographic features to produce high quality wine grapes. We have a thriving vineyard and two local wineries serving award winning wines. The Watauga Lake Winery is located in a restored historic school building where you can participate in tours of the
winery facilities and enjoy wine tastings. The vineyard offers a touch of Tuscany where you can dine while enjoying
incredible views and attend some of the many scheduled events during the year.

Johnson County Veterans Memorial Wall

Located in Ralph Stout Park in Mountain City Tennessee, the Johnson County Veterans Memorial Wall commemorates our local hometown heroes that have served our great nation proudly. As they have stood for us, so shall we stand for them. Our Veterans Memorial Wall honors our brave service men and women and their sacrifice to protect our freedom and their courage to uphold their oaths to protect and defend the Constitution of the United States of America.

The Snake

The famous Snake 421 Motorcycle and Sports Car Route runs through our county providing some of the best motorcycle touring in the southeastern United States. The Shady Valley Country Store is the hub for this ride and is located at the intersection of US Hwy 421 and TN Hwy 91 in Shady Valley, Tennessee. You are invited to come and ride the 489 curves over two mountains and through one valley.

Trade Grist Mill

The mill is located on the east side of US 421 in the village of Trade, on the TN/NC border. While the mill is located at the back of the road, it can easily be seen from the highway. Originally known as the Jones, May, Snyder Mill, it is now called the Trade Grist Mill. The mill was built around 1802 by Thomas Jones who migrated from North Carolina and homesteaded land on Roan Creek in an area known as Key Station, near Trade.

Watauga Lake

Johnson County is on the north side of Watauga Lake in the southern Appalachian Mountains. This is one of the cleanest lakes in America making it a choice family lake destination. There are public beach areas, picnic areas, campgrounds and boat ramps. Here you can enjoy a variety of water sports such as skiing, sailing, pontoon boats, canoeing and kayaking in a cool clean mountain lake.